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Archive

Social Media FreelancerSocial Media Freelancer

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No content, no contract: The client red flag I never ignore

Not every business with a budget is ready for social media marketing. Here's what I've learned after 11 years...

Delaina Baker

How I Actually Create Monthly Content for Clients

(aka: the steps I follow to prevent chaos, ghosting, and last-minute “Can we post this today?” messages)

Delaina Baker

Social Media FreelancerSocial Media Freelancer

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Why “20 Posts a Month” Isn’t the Vibe Anymore (And You’re Definitely Not a Content Vending Machine)

There’s a Better Way Than Charging Per Post (Your Sanity Will Thank You)

Delaina Baker

Social Media FreelancerSocial Media Freelancer

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Let’s Talk About Being Professionally Nosey

(aka the “social” part of social media no one’s talking about)

Delaina Baker

Social Media FreelancerSocial Media Freelancer

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"Sorry, I'm Not Actually Checking Instagram During My C-Section": Setting Boundaries in a 24/7 Social Media World

Most clients aren't maliciously destroying your boundaries—they simply don't understand the work.

Delaina Baker

Social Media FreelancerSocial Media Freelancer

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To Niche or Not To Niche: The Social Media Professional's Existential Crisis

Stuck between "I work with everyone!" and "I only serve left-handed orthodontists"? You're not alone.

Delaina Baker

social mediasocial media

"No, Your Mortgage Lending Business Won't Go Viral Overnight: A Guide to Managing Client ROI Expectations"

The key to managing client expectations isn't lowering them—it's aligning them with reality.

Delaina Baker

"So You Want Me to Be a Social Media Manager, Videographer, Graphic Designer, Copywriter, and Therapist for $42K?"

Here's a radical thought: specialized skills deserve specialized compensation.

Delaina Baker